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RAV4: A Recharged Experience

Published on Dec 15, 2025 by Toyota Of Olympia

RAV4: A Recharged Experience

The redesigned Toyota RAV4 has quickly risen to the top, becoming one of the best-selling compact crossover SUVs. First introduced in 1996, the RAV4 has enjoyed years of adventures, excellence, and praise-worthy achievements—and with the addition of newer, quick and fuel-efficient models, it’s obvious that it has plenty more to come.

RAV4 Goes Prime

When it debuted for the 2021 model year with an MSRP of $38,100, the Toyota RAV4 Prime introduced key features and capabilities, such as standard Electronic On-Demand AWD, Toyota’s first plug-in hybrid RAV4 model, and one of the highest EV ranges among PHEV SUVs at the time. On a single battery charge, the RAV4 Prime was rated for a manufacturer-estimated 42 miles of EV range and 94 combined MPGe. It also delivered up to 302 horsepower and could accelerate from 0 to 60 mph in 5.7 seconds, making it the most powerful RAV4 at the time and one of the quickest four-door models in the Toyota lineup.

Need we say more? Because theres lots more! Toyota engineered the RAV4 Prime for drivers who crave performance, offering it in sporty grades like SE and XSE. Adding to the driver-centered experience is a lithium-ion battery mounted under the floor, which helps preserve passenger space and supports a stable driving feeland when we say its designed for efficiency, we mean it. The Prime features Predictive Efficient Drive, which can learn driver patterns and road conditions to help adjust powertrain operation and support efficient driving.

Safety Comes Standard

All Toyota RAV4 models come equipped with a group of active-safety technologies and capabilities, called Toyota Safety Sense, which includes:

Toyota Safety Sense Features

Pre-Collision System with Pedestrian Detection (PCS w/PD), Full-Speed Range Dynamic Radar Cruise Control (DRCC), Lane Departure Alert with Steering Assist (LDA w/SA), Automatic High Beam (AHB), Lane Tracing Assist (LTA), Road Sign Assist (RSA)

The XSE Premium Package adds Rear Cross Traffic Braking and Front and Rear Parking Assist with Automated Braking. As you can see, the new RAV4 model is not only one-of-a-kind, but truly is Prime. In the coming months, we invite you to visit Toyota of Olympia to discover the groundbreaking RAV4 Prime, but until it’s available, get a sneak peek by visiting us in-store or online to discover its previous counterparts.

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